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Crypto Trading Insights

Understand how the top Crypto Trading brands drive traffic, grow on social media, and keep traders engaged.

About this page

FYI tracks the most visible crypto exchanges across key marketing channels.

The goal is clear: show which platforms are actually gaining attention — across social media, paid ads, organic search, and partnerships.

Why is this important?

The crypto space moves fast. New exchanges appear, trends shift quickly, and competition for users is intense.

Some platforms understand what drives growth and scale aggressively. Others rely on guesswork or follow trends without really knowing what works.

FYI brings structure to the chaos

FYI is a marketing intelligence hub that tracks crypto exchanges and turns scattered data into clear insights.

The FYI Score combines different signals into one simple number, making it easy to compare platforms and spot who is growing.

You can also dive deeper into metrics like website traffic, keyword visibility, backlinks, and partnership activity.

Read more ↓
FYI Crypto Ranking
Composite FYI Score based on latest website traffic, organic visibility, social reach, and brand health.
# Brand Unique Visitors Organic Traffic Social Trustpilot FYI Score
1
coinbase
coinbase
13,901,647 5,700,000 7,564,918 4.0 / 5 · 21,471 reviews 98.5 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 560,000 — —
X (Twitter) 6,816,718 — —
YouTube 124,000 — —
TikTok 64,200 — —
Organic →
MetricCurrentMoMMoM %
DR 91 — —
Traffic 5,700,000 — —
Keywords 271,000 — —
Website →
MetricCurrentMoMMoM %
Visits 31,209,771 -3,889,408 -11.1%
Unique Visitors 13,901,647 -804,632 -5.5%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 4.0/5 — —
Trustpilot Reviews 21,471 — —
2
bybit
bybit
3,925,790 1,805,318 6,494,933 3.0 / 5 · 7,033 reviews 94.4 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 468,000 — —
X (Twitter) 4,956,733 — —
YouTube 81,800 — —
TikTok 988,400 — —
Organic →
MetricCurrentMoMMoM %
DR 85 — —
Traffic 1,805,318 — —
Keywords 41,112 — —
Website →
MetricCurrentMoMMoM %
Visits 13,293,316 -2,369,997 -15.1%
Unique Visitors 3,925,790 -401,210 -9.3%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 3.0/5 — —
Trustpilot Reviews 7,033 — —
3
cryptocom
cryptocom
3,294,410 1,300,000 4,378,800 1.3 / 5 · 9,151 reviews 94.0 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 1,200,000 — —
X (Twitter) 3,000,000 — —
YouTube 106,000 — —
TikTok 72,800 — —
Organic →
MetricCurrentMoMMoM %
DR 86 — —
Traffic 1,300,000 — —
Keywords 67,200 — —
Website →
MetricCurrentMoMMoM %
Visits 5,988,909 -2,920,932 -32.8%
Unique Visitors 3,294,410 -613,556 -15.7%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 1.3/5 — —
Trustpilot Reviews 9,151 — —
4
kraken
kraken
3,181,762 2,667,403 2,060,522 3.0 / 5 · 5,694 reviews 93.9 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 188,000 — —
X (Twitter) 1,737,522 — —
YouTube 27,700 — —
TikTok 107,300 — —
Organic →
MetricCurrentMoMMoM %
DR 86 — —
Traffic 2,667,403 — —
Keywords 132,512 — —
Website →
MetricCurrentMoMMoM %
Visits 6,964,903 -1,562,044 -18.3%
Unique Visitors 3,181,762 -664,086 -17.3%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 3.0/5 — —
Trustpilot Reviews 5,694 — —
5
binance
binance
20,147,375 14,357,832 25,581,504 — 93.6 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 5,000,000 — —
X (Twitter) 15,751,504 — —
YouTube 1,230,000 — —
TikTok 3,600,000 — —
Organic →
MetricCurrentMoMMoM %
DR 91 — —
Traffic 14,357,832 — —
Keywords 268,735 — —
Website →
MetricCurrentMoMMoM %
Visits 56,746,670 -9,438,797 -14.3%
Unique Visitors 20,147,375 -2,158,891 -9.7%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating — — —
Trustpilot Reviews — — —
6
bitget
bitget
8,154,858 1,583,675 9,080,856 2.0 / 5 · 2,393 reviews 93.3 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 72,000 — —
X (Twitter) 4,458,856 — —
YouTube 1,150,000 — —
TikTok 3,400,000 — —
Organic →
MetricCurrentMoMMoM %
DR 87 — —
Traffic 1,583,675 — —
Keywords 132,951 — —
Website →
MetricCurrentMoMMoM %
Visits 20,437,182 +5,647,530 +38.2%
Unique Visitors 8,154,858 +209,738 +2.6%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 2.0/5 — —
Trustpilot Reviews 2,393 — —
7
kucoin
kucoin
7,185,875 679,153 4,048,860 1.0 / 5 · 1,481 reviews 90.8 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 270,000 — —
X (Twitter) 3,556,860 — —
YouTube 134,000 — —
TikTok 88,000 — —
Organic →
MetricCurrentMoMMoM %
DR 83 — —
Traffic 679,153 — —
Keywords 48,767 — —
Website →
MetricCurrentMoMMoM %
Visits 17,045,725 +6,561,365 +62.6%
Unique Visitors 7,185,875 +1,080,259 +17.7%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 1.0/5 — —
Trustpilot Reviews 1,481 — —
8
mexc
mexc
12,162,726 1,315,610 1,718,781 — 90.2 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 4,867 — —
X (Twitter) 1,665,979 — —
YouTube 38,800 — —
TikTok 9,135 — —
Organic →
MetricCurrentMoMMoM %
DR 87 — —
Traffic 1,315,610 — —
Keywords 75,352 — —
Website →
MetricCurrentMoMMoM %
Visits 25,665,545 +1,960,613 +8.3%
Unique Visitors 12,162,726 +1,127,750 +10.2%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating — — —
Trustpilot Reviews — — —
9
whitebit
whitebit
12,818,386 49,748 568,061 3.0 / 5 · 410 reviews 89.8 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 193,000 — —
X (Twitter) 353,379 — —
YouTube 19,300 — —
TikTok 2,382 — —
Organic →
MetricCurrentMoMMoM %
DR 75 — —
Traffic 49,748 — —
Keywords 5,555 — —
Website →
MetricCurrentMoMMoM %
Visits 25,604,027 -749,789 -2.8%
Unique Visitors 12,818,386 -737,335 -5.4%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 3.0/5 — —
Trustpilot Reviews 410 — —
10
bitmart
bitmart
4,198,788 58,696 1,511,354 2.0 / 5 · 2,903 reviews 89.4 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 58,000 — —
X (Twitter) 1,383,354 — —
YouTube 20,500 — —
TikTok 49,500 — —
Organic →
MetricCurrentMoMMoM %
DR 77 — —
Traffic 58,696 — —
Keywords 4,317 — —
Website →
MetricCurrentMoMMoM %
Visits 11,218,382 +4,145,796 +58.6%
Unique Visitors 4,198,788 +3,175 +0.1%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 2.0/5 — —
Trustpilot Reviews 2,903 — —
11
phemex
phemex
2,264,300 300,431 656,400 2.0 / 5 · 269 reviews 89.0 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 118,000 — —
X (Twitter) 472,143 — —
YouTube 58,900 — —
TikTok 7,357 — —
Organic →
MetricCurrentMoMMoM %
DR 73 — —
Traffic 300,431 — —
Keywords 30,957 — —
Website →
MetricCurrentMoMMoM %
Visits 3,040,170 +1,613,335 +113.1%
Unique Visitors 2,264,300 +1,501,616 +196.9%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 2.0/5 — —
Trustpilot Reviews 269 — —
12
btcc
btcc
3,788,469 143,171 405,364 2.0 / 5 · 368 reviews 88.8 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 7,095 — —
X (Twitter) 349,369 — —
YouTube 14,800 — —
TikTok 34,100 — —
Organic →
MetricCurrentMoMMoM %
DR 75 — —
Traffic 143,171 — —
Keywords 35,507 — —
Website →
MetricCurrentMoMMoM %
Visits 10,220,992 +3,760,465 +58.2%
Unique Visitors 3,788,469 -6,741 -0.2%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 2.0/5 — —
Trustpilot Reviews 368 — —
13
weex
weex
7,834,601 69,455 199,003 2.0 / 5 · 444 reviews 88.5 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 4,602 — —
X (Twitter) 193,638 — —
YouTube — — —
TikTok 763 — —
Organic →
MetricCurrentMoMMoM %
DR 72 — —
Traffic 69,455 — —
Keywords 6,800 — —
Website →
MetricCurrentMoMMoM %
Visits 22,462,265 +7,923,807 +54.5%
Unique Visitors 7,834,601 +177,857 +2.3%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 2.0/5 — —
Trustpilot Reviews 444 — —
14
coinex
coinex
648,161 95,481 467,274 3.0 / 5 · 431 reviews 88.2 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 15,000 — —
X (Twitter) 409,544 — —
YouTube 2,830 — —
TikTok 39,900 — —
Organic →
MetricCurrentMoMMoM %
DR 75 — —
Traffic 95,481 — —
Keywords 12,074 — —
Website →
MetricCurrentMoMMoM %
Visits 1,271,609 -256,111 -16.8%
Unique Visitors 648,161 -106,252 -14.1%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 3.0/5 — —
Trustpilot Reviews 431 — —
15
lbank
lbank
8,046,967 73,552 998,550 1.0 / 5 · 306 reviews 88.2 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 209,000 — —
X (Twitter) 754,210 — —
YouTube 32,700 — —
TikTok 2,640 — —
Organic →
MetricCurrentMoMMoM %
DR 75 — —
Traffic 73,552 — —
Keywords 8,234 — —
Website →
MetricCurrentMoMMoM %
Visits 23,407,688 +9,870,709 +72.9%
Unique Visitors 8,046,967 +796,063 +11.0%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 1.0/5 — —
Trustpilot Reviews 306 — —
16
bingx
bingx
1,903,079 174,872 1,030,297 1.0 / 5 · 694 reviews 88.0 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 100,000 — —
X (Twitter) 792,597 — —
YouTube 81,100 — —
TikTok 56,600 — —
Organic →
MetricCurrentMoMMoM %
DR 79 — —
Traffic 174,872 — —
Keywords 16,547 — —
Website →
MetricCurrentMoMMoM %
Visits 6,164,567 +952,924 +18.3%
Unique Visitors 1,903,079 +74,715 +4.1%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 1.0/5 — —
Trustpilot Reviews 694 — —
17
htx
htx
2,103,521 143,298 1,929,357 1.0 / 5 · 74 reviews 87.9 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 68,000 — —
X (Twitter) 1,742,657 — —
YouTube — — —
TikTok 118,700 — —
Organic →
MetricCurrentMoMMoM %
DR 80 — —
Traffic 143,298 — —
Keywords 3,896 — —
Website →
MetricCurrentMoMMoM %
Visits 3,159,577 -1,449,268 -31.4%
Unique Visitors 2,103,521 -1,174,526 -35.8%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 1.0/5 — —
Trustpilot Reviews 74 — —
18
biconomy
biconomy
1,852,882 28,113 315,091 3.0 / 5 · 121 reviews 87.2 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 38,000 — —
X (Twitter) 214,591 — —
YouTube 16,600 — —
TikTok 45,900 — —
Organic →
MetricCurrentMoMMoM %
DR 65 — —
Traffic 28,113 — —
Keywords 3,921 — —
Website →
MetricCurrentMoMMoM %
Visits 2,981,997 +608,003 +25.6%
Unique Visitors 1,852,882 +335,368 +22.1%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 3.0/5 — —
Trustpilot Reviews 121 — —
19
Xtcom
Xtcom
3,235,098 86,721 428,278 1.0 / 5 · 236 reviews 87.2 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 47,000 — —
X (Twitter) 364,582 — —
YouTube 15,300 — —
TikTok 1,396 — —
Organic →
MetricCurrentMoMMoM %
DR 74 — —
Traffic 86,721 — —
Keywords 10,432 — —
Website →
MetricCurrentMoMMoM %
Visits 8,207,790 +2,528,194 +44.5%
Unique Visitors 3,235,098 -297,061 -8.4%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 1.0/5 — —
Trustpilot Reviews 236 — —
20
bitflyer
bitflyer
489,851 1,115,319 175,473 1.0 / 5 · 29 reviews 87.1 More Insights More
Social →
ChannelCurrentMoMMoM %
Instagram 521 — —
X (Twitter) 172,352 — —
YouTube 2,600 — —
TikTok — — —
Organic →
MetricCurrentMoMMoM %
DR 76 — —
Traffic 1,115,319 — —
Keywords 13,846 — —
Website →
MetricCurrentMoMMoM %
Visits 2,178,152 +500,211 +29.8%
Unique Visitors 489,851 +30,083 +6.5%
Brand Health →
MetricCurrentMoMMoM %
Trustpilot Rating 1.0/5 — —
Trustpilot Reviews 29 — —
Christian Görgen
Author

Christian Görgen

Founder of FYI.LTD

I’m Christian Görgen, founder of FYI.LTD. I work with crypto exchanges, helping them build sustainable marketing funnels that attract users, drive engagement, and support long-term growth.

Last updated on:
March 22, 2026
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