swissquote Insights
Marketing and Funnel Analysis (Data as of JANUARY 2026)
Other Brands
swissquote
Broker
FYI SCORE
88.5
Rank 23 / 65
| Rank | Company | FYI |
|---|---|---|
| #21 | 89.2 | |
| #22 | 88.6 | |
| #23 |
swissquote
|
88.5 |
| #24 | 88.2 | |
| #25 | 87.9 |
Social
Audience size
| Channel | Current | MoM | MoM % |
|---|---|---|---|
| 42,100 | +1,899 | +4.7% | |
| X (Twitter) | 28,000 | 0 | 0.0% |
| YouTube | 53,600 | +6,100 | +12.8% |
| TikTok | 20,100 | +500 | +2.6% |
Website
Traffic & behavior
| Metric | Current | MoM | MoM % |
|---|---|---|---|
| Visits | 329122.0 | -122,396 | -27.1% |
| Unique Visitors | 197622.0 | -49,605 | -20.1% |
| Pages / Visit | 2.42 | ||
| Avg. Duration / Bounce | 07:23 · 58.55% |
Brand & Ads
Trust & presence
| Metric | Current | MoM | MoM % |
|---|---|---|---|
| Trustpilot Rating | 3.6/5 | ||
| Trustpilot Reviews | 3,893 | ||
| Ad Libraries Linked | 3 platforms |
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More details on ads and campaigns
Members can see additional breakdowns and more competitor examples.
Unique Visitors
197,622
| MoM | -20.06% | (-49,605) |
| YoY* | -3.37% | (-6,888) |
Visits
329,122
| MoM | -27.11% | (-122,396) |
| YoY* | -1.35% | (-4,498) |
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| Broker | Unique | Visits | MoM | YoY | |
|---|---|---|---|---|---|
| 175,101 | 400,030 |
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More insights | |
| 196,858 | 415,495 |
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| 151,787 | 373,145 |
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| 238,957 | 483,680 |
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| 129,288 | 276,534 |
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| Month | Visits | Unique | Pages/Visit | Avg. Duration | Bounce Rate |
|---|---|---|---|---|---|
| 12/25 | |||||
| 10/25 | |||||
| 09/25 |
More background on traffic numbers
Shows extended history and additional engagement signals.
DR
72
+72
Traffic
52,300
+52,300
Keywords
6,600
+6,600
Top Countries
🇨🇭 CH, 🇫🇷 FR, 🇩🇪 DE, 🇸🇦 SA, 🇮🇹 IT
Traffic trend
AI visibility
Competitors
| Domain | Share | DR | Traffic |
|---|---|---|---|
Top pages
| Page | Traffic | KW | Value |
|---|---|---|---|
Keywords
| Keyword | Vol | Traffic | Pos |
|---|---|---|---|
Backlinks
| Source | Anchor | DR | Seen |
|---|---|---|---|
| Subject | Date | Action |
|---|---|---|
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Get your Insights ReportCurrent Trustpilot Rating
3.6
MoM Change (Reviews)
—
YoY*
0.00%
Brand Health & Reviews
| Month | Rating | Reviews |
|---|---|---|
| 02/26 | 3.6 | 3,893 |
More context around brand signals
Includes ratings, reviews, and how they change over time.
* YoY compares the latest datapoint vs the oldest available datapoint (if less than 12 months of history exists).
No tagged posts found yet.
Rank 8 / 85
Audience Trend
History