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Marketing Budget Allocation 2026
By Christian Görgen • December 7, 2025
With 2026 approaching quickly, now is the time as an Online Broker or Prop Firm to set your marketing priorities for next year. This guide outlines three example budget plans to support brands across different growth levels.
What’s In For Prop Trading? My predictions for 2026
By Christian Görgen • December 2, 2025
Prop trading is booming because it solves a problem traditional brokers can't. Beginners want to trade, but they cannot afford to lose real money. The real question for 2026 is whether the industry can grow and mature without losing what makes it attractive to new traders.
How Prop Firms and Brokers Can Analyse Competitors’ Paid Media Strategies
By Christian Görgen • September 27, 2025
Want to see exactly how your competitors run their paid ads? EU Ad Transparency Centers give Prop Firms and Brokers a free window into rival strategies — and a chance to turn insights into growth.
Why Online Reputation Management Matters More Than Ever in 2026
By Christian Görgen • September 22, 2025
Online reputation is not just about fixing reviews on one specific platform anymore. In this article, I take a look at areas that are often overlooked and reveal one SEO strategy you can implement within one week and that can save you a significant chunk of your acquisition costs.
How Much Are Prop Trading Firms Really Paying Out?
By Christian Görgen • September 16, 2025
$1,302,591,575 — that’s how much 15 of the biggest prop firms claim on their homepages to have paid out. A big marketing message, but what do these numbers really say, and can anyone verify them?
How to Increase ROAS for Prop Firms
By Christian Görgen • August 15, 2025
Discover how prop trading firms can boost their Return on Ad Spend (ROAS) in a competitive market, going beyond Google and Meta to tap into new channels and growth opportunities.
Growth Hacking for Prop Firms — 10 Marketing Ideas for Any Budget
By Christian Görgen • July 16, 2025
Growth hacking for prop firms is no longer optional. With dozens of new firms launching every month, a standard challenge model alone won’t set you apart. This guide shows you 10 proven tactics to drive growth.
The Ultimate Guide for Online Brokers to Grow in Germany in 2025
By Christian Görgen • July 15, 2025
In this guide, we break down exactly how to enter the German market as an online broker — from understanding the local investor mindset to marketing strategies that actually convert in 2025.
Are Online Trading Expos Really Worth Attending for Brokers and Prop Firms?
By Christian Görgen • July 9, 2025
Online trading expos promise leads and deals – but do they really deliver? Discover what brokers and prop firms should expect before signing up.
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