I have been working in marketing for over a decade, specializing in the financial services sector. In 2024, I started my own consultancy, FYI, where I help businesses in finance and trading grow through structured marketing strategies and data-driven campaigns.
By Christian Görgen • April 14, 2025
Social media should be one of the most powerful growth channels for any trading brand. And yet, many brokers, prop firms, and fintechs are still using it like it’s 2015.
By Christian Görgen • April 7, 2025
Whether you’re fine-tuning existing performance campaigns or launching a fresh strategy from scratch, one thing stays true: your edge lies in understanding what your product does exceptionally well for traders.
By Christian Görgen • April 1, 2025
Ranking number one on Google is a tough game, especially in the competitive financial services space. Everyone wants to own the top spot for high-volume, commercial intent keywords.
By Christian Görgen • March 31, 2025
Email is still one of the most effective channels for client engagement. Whether you’re onboarding new traders, nurturing leads, or reactivating dormant accounts, the right email at the right time can drive serious results.
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