Brand24 screenshot

Brand24 is a social listening and media monitoring tool that helps Online Brokers, Prop Firms and other companies in the financial services space track online mentions, analyze brand reputation, and understand customer sentiment.

Branding Online Reputation Management Social Listening
★★★★★
1 review

What Is Brand24? Overview & Key Features

  • Real-time Monitoring Across Social, News, Blogs & Forums
  • Advanced Filtering & Boolean Search
  • Sentiment Analysis (Positive, Neutral, Negative)
  • Emotion & Intent Analysis
  • Topic & Trend Detection (Share of Voice)
  • AI-Powered Brand Assistant (Chat Insights)
  • Anomaly / Storm Detector (spike explanations)
  • Influencer Identification & Scoring
  • Reach Metrics & Share of Voice
  • Context of Discussion & Presence Score
  • Customizable PDF & Quick-Share Reports
  • Alerts via Email, Slack, Microsoft Teams, Discord
  • Excel & API Export Options
  • Dashboard & Multi-User Access
  • Geo-Analysis & Multi-Language Support (108 lang)

How Marketing Teams Use Brand24

Brand24 is designed for monitoring conversations across social media, forums, blogs, and news outlets. For finance brands and larger enterprises, it provides real-time insights into how their brand, products, or competitors are being discussed. Instead of focusing on search engines, Brand24 helps teams understand and react to what’s happening in the wider digital conversation.

Benchmarking# Brand Awareness Brand Mentions Competitor Analysis Digital PR Finding partners Online Reputation Management Sentiment Analysis Social Listening Social Media

Brand24 in the Trading & Fintech Ecosystem

In trading and financial services, reputation and trust are critical. Brand24 enables brokers, prop firms, and fintech providers to keep track of how they are perceived online, identify potential risks before they escalate, and measure the impact of marketing and PR campaigns. For larger organizations, it also supports compliance teams by monitoring sensitive discussions in real time.

Banks Crypto Exchanges Online Brokers Prop Firms Prop Trading Robo Advisors Startups

Brand24 Pricing Plans & Subscription Costs

Plan Monthly Price Annual Price Best For
Free Trial Available (14 days, risk-free)
Individual $199/mo $149/mo Tracking a small brand (3 keywords)
Team $299/mo $249/mo Startups & small businesses (7 keywords)
Pro $399/mo $299/mo Growing businesses & agencies (12 keywords)
Business $599/mo $499/mo Scaling businesses & established agencies (25 keywords)
Enterprise From $999/mo From $999/mo Industry leaders & large-scale enterprises (custom keywords)

*Prices are based on Brand24 public website as of 09/04/2025. Annual billing offers up to 3 months free.

Brand24 Reviews & User Feedback

“Brand24 is my go-to resource for large-scale brand analysis”
★★★★★5/5Verified ReviewWould recommendSeptember 8, 2025
Christian Görgen • Marketing Consultant • FYI Marketing and Consulting Ltd
Financial Services
How were you using Brand24?

Brand24 is my go-to resource for large-scale brand analysis and social listening. It enables me to monitor companies, track partnerships, and understand how different brands are positioned in the market. At FYI, I primarily use Brand24 for research and competitor analysis to support client projects and partnership evaluations.

What did you like?
What did you not like?

When running multiple projects simultaneously, notifications can become overwhelming. A more consolidated reporting or digest-style email option would make it easier to manage insights across larger portfolios.

Rate across 4 categories (1–5)

FAQs about Brand24

Why is social listening important for brokers and fintech companies?

In finance, trust is everything. Brand24 helps you monitor what people say about your brand across news, forums, and social media — spotting risks or opportunities in real time.

How accurate is sentiment analysis for financial topics?

AI-driven sentiment is not perfect, but it highlights spikes in positive or negative mentions. For brokers, this can flag compliance risks or reputational issues before they spread.

Can Brand24 help with competitor monitoring?

Yes. Many fintechs track competitor mentions to benchmark share of voice and understand industry sentiment.

Considering Brand24?
Let’s talk.

FYI advises trading, brokerage, and fintech firms on vendor selection and rollout. We ensure you secure the right terms and achieve a smooth implementation.

  • Independent guidance on Brand24 and market alternatives
  • Direct access to senior vendor contacts
  • Hands-on support from vendor onboarding to go-live
Schedule a call on Brand24
Christian Görgen

Christian Görgen

Marketing Consultant & Founder @ FYI