Willem Weise
Insights / Trading Influencers
Discover how Willem Weise is growing and who they are working with. Growth, audience and partnership data on FYI.
FYI Score 31 — ranked #4,274 of 12,326 · 37K total audience
Who is Willem Weise?
Willem Weise is a trading and investing creator publishing on Instagram and YouTube, with 37K followers across those channels. Their content covers markets, trading strategies and the platforms and tools used to invest.
That is a mid-sized, focused following. This profile brings together what FYI measures about Willem Weise: the size and spread of the audience, how that audience responds to each post, and the brands Willem Weise has worked with. It is written for brands, agencies and partnership managers deciding whether Willem Weise is the right fit for a campaign, and for traders who want to know who stands behind the content they watch.
Willem Weise's audience and reach
Willem Weise spreads their audience across 2 platforms: Instagram and YouTube. A multi-platform audience gives a brand several ways in: a long-form integration on one channel, short clips or stories on another, and a pinned link or post where the community gathers between videos.
FYI gives Willem Weise an FYI Score of 31 out of 100, ranking them #4,274 of the 12,326 creators FYI ranks. The score combines audience size and growth, how closely the content sticks to trading, and the calibre of the brands a creator works with, so it rewards a relevant, trusted audience and not only a large follower count.
On Instagram, reels reach new viewers while stories with a link sticker turn existing followers into clicks. On YouTube, brands usually buy an integration of a minute or two inside a video, or a dedicated review, and the link in the description keeps bringing in sign-ups long after the upload.
Follower counts are recorded every week on each channel, which shows whether an audience is growing, holding steady or fading, and how it compares with other creators in trading and investing.
How Willem Weise's audience engages
On average 3.1% of the people who watch a post by Willem Weise like or comment on it, and 0.54% of their followers engage with each post. That points to a highly responsive audience that reacts to most posts.
Engagement is the number to read alongside reach. A brand buying a placement is paying for the people who see it and act on it, and a smaller audience that responds can outperform a larger one that scrolls past. FYI calculates these rates from 17 analysed videos, not from a single post.
How Willem Weise compares with other creators
At #4,274 of 12,326, Willem Weise sits in the upper half of the trading creators FYI ranks. The ranking is relative, so a creator moves up or down as their own audience, content and partners change and as other creators grow around them.
Rank is most useful when read with the rest of the profile. A creator ranked lower but focused tightly on trading and investing can be a better fit for a trading and investing campaign than a larger general finance channel, because the audience already came for that subject.
Willem Weise's brand partnerships
Across 17 analysed videos, Willem Weise has promoted 3 brands. Each promotion is recorded with whether it was sponsored or an affiliate link, any discount code, and when it first and last appeared.
Willem Weise works in a market where the main partners are finance and trading brands. Finance partnerships range from fixed-fee sponsored integrations to affiliate and referral programmes paid per sign-up or as a share of revenue.
Working with Willem Weise
Brands looking for a finance creator check that the content matches their product, that the audience is in the countries they serve, and that past promotions were clearly disclosed. A creator who explains the reasoning behind each recommendation builds the trust that turns views into sign-ups.
Before approaching Willem Weise, compare three things on this page: the reach on each platform, the engagement rate against the size of the audience, and the brands already on their list. A creator who already promotes a direct competitor may be tied to them, while one with past partners in the same market already knows how to present the product.
Brands can contact Willem Weise through FYI by sending an enquiry from this profile. A good first message names the product, the placement in mind (an integration, a dedicated video or a link in the description) and the deal type on offer, so the creator can answer with rates and availability.
How FYI tracks Willem Weise
FYI records follower counts from each of Willem Weise's public channels every week and analyses their videos for the topics covered, the brands promoted and how the audience reacts in the comments. Brands are matched against FYI's rankings of brokers, crypto exchanges and prop firms, so every partner carries its own FYI Score. The profile updates as new data arrives.
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