Smooth Trader
Insights / Trading Influencers
Discover how Smooth Trader is growing and who they are working with. Growth, audience and partnership data on FYI.
FYI Score 62 — ranked #771 of 12,326 · 19K total audience · Covers prop
Brands tracked: btcc, takeprofittrader, topstep, tradeify
Who is Smooth Trader?
Smooth Trader is a prop trading creator publishing on YouTube, Discord, Instagram, TikTok and X, with 19K followers across those channels. Their content covers funded trading challenges, payout results, futures and forex setups, and comparisons of the prop firms that run them.
That is a mid-sized, focused following. This profile brings together what FYI measures about Smooth Trader: the size and spread of the audience, how that audience responds to each post, and the brands Smooth Trader has worked with. It is written for brands, agencies and partnership managers deciding whether Smooth Trader is the right fit for a campaign, and for traders who want to know who stands behind the content they watch.
Smooth Trader's audience and reach
Smooth Trader spreads their audience across 5 platforms: YouTube, Discord, Instagram, TikTok and X. A multi-platform audience gives a brand several ways in: a long-form integration on one channel, short clips or stories on another, and a pinned link or post where the community gathers between videos.
FYI gives Smooth Trader an FYI Score of 62 out of 100, ranking them #771 of the 12,326 creators FYI ranks. The score combines audience size and growth, how closely the content sticks to trading, and the calibre of the brands a creator works with, so it rewards a relevant, trusted audience and not only a large follower count.
On YouTube, brands usually buy an integration of a minute or two inside a video, or a dedicated review, and the link in the description keeps bringing in sign-ups long after the upload. On Discord, the community server is where the most engaged followers talk every day, and partner channels or giveaways reach them there. On Instagram, reels reach new viewers while stories with a link sticker turn existing followers into clicks. On TikTok, short videos travel well beyond the follower base, which suits sign-up offers aimed at newer traders. On X, threads and pinned posts put a brand next to live market commentary, where traders read during the session.
Follower counts are recorded every week on each channel, which shows whether an audience is growing, holding steady or fading, and how it compares with other creators in prop trading.
How Smooth Trader's audience engages
On average 3% of the people who watch a post by Smooth Trader like or comment on it, and 0.45% of their followers engage with each post. That points to a highly responsive audience that reacts to most posts.
Engagement is the number to read alongside reach. A brand buying a placement is paying for the people who see it and act on it, and a smaller audience that responds can outperform a larger one that scrolls past. FYI calculates these rates from 2 analysed videos, not from a single post.
How Smooth Trader compares with other creators
At #771 of 12,326, Smooth Trader sits in the top 7% of the trading creators FYI ranks. The ranking is relative, so a creator moves up or down as their own audience, content and partners change and as other creators grow around them.
Rank is most useful when read with the rest of the profile. A creator ranked lower but focused tightly on prop trading can be a better fit for a prop trading campaign than a larger general finance channel, because the audience already came for that subject.
Smooth Trader's brand partnerships
FYI tracks 4 brand partners for Smooth Trader. By FYI Score the list holds 1 premium brand. The partners come from crypto brands and prop firms.
Across 2 analysed videos, Smooth Trader has promoted 7 brands. Each promotion is recorded with whether it was sponsored or an affiliate link, any discount code, and when it first and last appeared.
Smooth Trader works in a market where the main partners are prop trading firms. Prop firm partnerships are typically affiliate deals paying a commission on each challenge sold, usually tracked with a discount code the creator shares on screen and in the description. Firms also sponsor live challenge attempts and payout videos, which double as proof for the audience.
Working with Smooth Trader
Prop firms looking for a creator check whether challenges and payouts are shown openly, whether the creator trades the instruments the firm offers, and how many competing firms the creator already promotes. A creator who documents a challenge from start to payout gives the audience proof that no advert can.
Before approaching Smooth Trader, compare three things on this page: the reach on each platform, the engagement rate against the size of the audience, and the brands already on their list. A creator who already promotes a direct competitor may be tied to them, while one with past partners in the same market already knows how to present the product.
Brands can contact Smooth Trader through FYI by sending an enquiry from this profile. A good first message names the product, the placement in mind (an integration, a dedicated video or a link in the description) and the deal type on offer, so the creator can answer with rates and availability.
How FYI tracks Smooth Trader
FYI records follower counts from each of Smooth Trader's public channels every week and analyses their videos for the topics covered, the brands promoted and how the audience reacts in the comments. Brands are matched against FYI's rankings of brokers, crypto exchanges and prop firms, so every partner carries its own FYI Score. The profile updates as new data arrives.
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