Money Talks
Insights / Trading Influencers
Discover how Money Talks is growing and who they are working with. Growth, audience and partnership data on FYI.
FYI Score 77 — ranked #219 of 12,326 · 105K total audience · Covers crypto
Brands tracked: coinbase
Who is Money Talks?
Money Talks is a crypto trading creator publishing on YouTube, with 105K followers across the channel. Their content covers bitcoin and altcoin markets, on-chain trends, exchanges, wallets and the tools used to trade them.
That is a large, established following. This profile brings together what FYI measures about Money Talks: the size and spread of the audience, how that audience responds to each post, and the brands Money Talks has worked with. It is written for brands, agencies and partnership managers deciding whether Money Talks is the right fit for a campaign, and for traders who want to know who stands behind the content they watch.
Money Talks's audience and reach
Money Talks concentrates their audience on YouTube. A single-platform creator usually has a tighter relationship with that audience, and campaigns are planned around the format that platform rewards.
FYI gives Money Talks an FYI Score of 77 out of 100, ranking them #219 of the 12,326 creators FYI ranks. The score combines audience size and growth, how closely the content sticks to trading, and the calibre of the brands a creator works with, so it rewards a relevant, trusted audience and not only a large follower count.
On YouTube, brands usually buy an integration of a minute or two inside a video, or a dedicated review, and the link in the description keeps bringing in sign-ups long after the upload.
Follower counts are recorded every week on each channel, which shows whether an audience is growing, holding steady or fading, and how it compares with other creators in crypto trading.
How Money Talks's audience engages
On average 1.7% of the people who watch a post by Money Talks like or comment on it, and 0.17% of their followers engage with each post. That points to an audience that responds steadily, post after post.
Engagement is the number to read alongside reach. A brand buying a placement is paying for the people who see it and act on it, and a smaller audience that responds can outperform a larger one that scrolls past. FYI calculates these rates from 39 analysed videos, not from a single post.
How Money Talks compares with other creators
At #219 of 12,326, Money Talks sits in the top 2% of the trading creators FYI ranks. The ranking is relative, so a creator moves up or down as their own audience, content and partners change and as other creators grow around them.
Rank is most useful when read with the rest of the profile. A creator ranked lower but focused tightly on crypto trading can be a better fit for a crypto trading campaign than a larger general finance channel, because the audience already came for that subject.
Money Talks's brand partnerships
FYI tracks 1 brand partner for Money Talks. By FYI Score it is a market leader among crypto brands.
Across 39 analysed videos, Money Talks has promoted 13 brands. Each promotion is recorded with whether it was sponsored or an affiliate link, any discount code, and when it first and last appeared.
Money Talks works in a market where the main partners are crypto exchanges and Web3 brands. Crypto partnerships are mostly referral programmes paying a share of trading fees, often for the lifetime of each referred account, with sign-up bonuses for the audience. Exchanges also buy dedicated videos around listings and product launches, and check which jurisdictions a creator's audience sits in.
Working with Money Talks
Exchanges looking for a crypto creator check how the audience trades, spot or derivatives, how long the creator has covered the market through both rising and falling prices, and whether past promotions were clearly disclosed. Audiences that follow a creator through a bear market tend to stay loyal to the platforms that creator recommends.
Before approaching Money Talks, compare three things on this page: the reach on each platform, the engagement rate against the size of the audience, and the brands already on their list. A creator who already promotes a direct competitor may be tied to them, while one with past partners in the same market already knows how to present the product.
Brands can contact Money Talks through FYI by sending an enquiry from this profile. A good first message names the product, the placement in mind (an integration, a dedicated video or a link in the description) and the deal type on offer, so the creator can answer with rates and availability.
How FYI tracks Money Talks
FYI records follower counts from each of Money Talks's public channels every week and analyses their videos for the topics covered, the brands promoted and how the audience reacts in the comments. Brands are matched against FYI's rankings of brokers, crypto exchanges and prop firms, so every partner carries its own FYI Score. The profile updates as new data arrives.
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