Brands_Hatch
Insights / Trading Influencers
Discover how Brands_Hatch is growing and who they are working with. Growth, audience and partnership data on FYI.
FYI Score 31 — ranked #4,070 of 12,326 · 62K total audience · Covers crypto
Brands tracked: vantage, btcc
Who is Brands_Hatch?
Brands_Hatch is a crypto trading creator publishing on X, with 62K followers across the channel. Their content covers bitcoin and altcoin markets, on-chain trends, exchanges, wallets and the tools used to trade them.
That is a mid-sized, focused following. This profile brings together what FYI measures about Brands_Hatch: the size and spread of the audience, how that audience responds to each post, and the brands Brands_Hatch has worked with. It is written for brands, agencies and partnership managers deciding whether Brands_Hatch is the right fit for a campaign, and for traders who want to know who stands behind the content they watch.
Brands_Hatch's audience and reach
Brands_Hatch concentrates their audience on X. A single-platform creator usually has a tighter relationship with that audience, and campaigns are planned around the format that platform rewards.
FYI gives Brands_Hatch an FYI Score of 31 out of 100, ranking them #4,070 of the 12,326 creators FYI ranks. The score combines audience size and growth, how closely the content sticks to trading, and the calibre of the brands a creator works with, so it rewards a relevant, trusted audience and not only a large follower count.
On X, threads and pinned posts put a brand next to live market commentary, where traders read during the session.
Follower counts are recorded every week on each channel, which shows whether an audience is growing, holding steady or fading, and how it compares with other creators in crypto trading.
How Brands_Hatch's audience engages
Engagement is the number to read alongside reach: the share of viewers who like or comment on a post. A brand buying a placement is paying for the people who see it and act on it, and a smaller audience that responds can outperform a larger one that scrolls past. FYI measures it from each creator's analysed videos, averaged over many posts rather than taken from a single one, and adds it to Brands_Hatch's profile once enough videos are analysed.
How Brands_Hatch compares with other creators
At #4,070 of 12,326, Brands_Hatch sits in the upper half of the trading creators FYI ranks. The ranking is relative, so a creator moves up or down as their own audience, content and partners change and as other creators grow around them.
Rank is most useful when read with the rest of the profile. A creator ranked lower but focused tightly on crypto trading can be a better fit for a crypto trading campaign than a larger general finance channel, because the audience already came for that subject.
Brands_Hatch's brand partnerships
FYI tracks 2 brand partners for Brands_Hatch. By FYI Score the list holds 1 market leader and 1 premium brand. The partners come from brokers and crypto brands.
Brands_Hatch works in a market where the main partners are crypto exchanges and Web3 brands. Crypto partnerships are mostly referral programmes paying a share of trading fees, often for the lifetime of each referred account, with sign-up bonuses for the audience. Exchanges also buy dedicated videos around listings and product launches, and check which jurisdictions a creator's audience sits in.
Working with Brands_Hatch
Exchanges looking for a crypto creator check how the audience trades, spot or derivatives, how long the creator has covered the market through both rising and falling prices, and whether past promotions were clearly disclosed. Audiences that follow a creator through a bear market tend to stay loyal to the platforms that creator recommends.
Before approaching Brands_Hatch, compare three things on this page: the reach on each platform, the engagement rate against the size of the audience, and the brands already on their list. A creator who already promotes a direct competitor may be tied to them, while one with past partners in the same market already knows how to present the product.
Brands can contact Brands_Hatch through FYI by sending an enquiry from this profile. A good first message names the product, the placement in mind (an integration, a dedicated video or a link in the description) and the deal type on offer, so the creator can answer with rates and availability.
How FYI tracks Brands_Hatch
FYI records follower counts from each of Brands_Hatch's public channels every week and analyses their videos for the topics covered, the brands promoted and how the audience reacts in the comments. Brands are matched against FYI's rankings of brokers, crypto exchanges and prop firms, so every partner carries its own FYI Score. The profile updates as new data arrives.
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