BK4
Insights / Trading Influencers
Discover how BK4 is growing and who they are working with. Growth, audience and partnership data on FYI.
FYI Score 50 — ranked #1,042 of 8,705 · 225K total audience · Covers crypto
Brands tracked: kraken
Who is BK4?
BK4 is a crypto trading creator publishing on YouTube and Discord, with 225K followers across those channels. Their content covers bitcoin and altcoin markets, on-chain trends, exchanges, wallets and the tools used to trade them.
That is a large, established following. This profile brings together what FYI measures about BK4: the size and spread of the audience, how that audience responds to each post, and the brands BK4 has worked with. It is written for brands, agencies and partnership managers deciding whether BK4 is the right fit for a campaign, and for traders who want to know who stands behind the content they watch.
BK4's audience and reach
BK4 spreads their audience across 2 platforms: YouTube and Discord. A multi-platform audience gives a brand several ways in: a long-form integration on one channel, short clips or stories on another, and a pinned link or post where the community gathers between videos.
FYI gives BK4 an FYI Score of 50 out of 100, ranking them #1,042 of the 8,705 creators FYI ranks. The score combines audience size and growth, how closely the content sticks to trading, and the calibre of the brands a creator works with, so it rewards a relevant, trusted audience and not only a large follower count.
On YouTube, brands usually buy an integration of a minute or two inside a video, or a dedicated review, and the link in the description keeps bringing in sign-ups long after the upload. On Discord, the community server is where the most engaged followers talk every day, and partner channels or giveaways reach them there.
Follower counts are recorded every week on each channel, which shows whether an audience is growing, holding steady or fading, and how it compares with other creators in crypto trading.
How BK4's audience engages
On average 4.6% of the people who watch a post by BK4 like or comment on it, and 0.01% of their followers engage with each post. That points to a highly responsive audience that reacts to most posts.
Engagement is the number to read alongside reach. A brand buying a placement is paying for the people who see it and act on it, and a smaller audience that responds can outperform a larger one that scrolls past. FYI calculates these rates from 3 analysed videos, not from a single post.
How BK4 compares with other creators
At #1,042 of 8,705, BK4 sits in the upper half of the trading creators FYI ranks. The ranking is relative, so a creator moves up or down as their own audience, content and partners change and as other creators grow around them.
Rank is most useful when read with the rest of the profile. A creator ranked lower but focused tightly on crypto trading can be a better fit for a crypto trading campaign than a larger general finance channel, because the audience already came for that subject.
BK4's brand partnerships
FYI tracks 1 brand partner for BK4. By FYI Score it is a market leader among crypto brands.
Across 3 analysed videos, BK4 has promoted 3 brands. Each promotion is recorded with whether it was sponsored or an affiliate link, any discount code, and when it first and last appeared.
BK4 works in a market where the main partners are crypto exchanges and Web3 brands. Crypto partnerships are mostly referral programmes paying a share of trading fees, often for the lifetime of each referred account, with sign-up bonuses for the audience. Exchanges also buy dedicated videos around listings and product launches, and check which jurisdictions a creator's audience sits in.
Working with BK4
Exchanges looking for a crypto creator check how the audience trades, spot or derivatives, how long the creator has covered the market through both rising and falling prices, and whether past promotions were clearly disclosed. Audiences that follow a creator through a bear market tend to stay loyal to the platforms that creator recommends.
Before approaching BK4, compare three things on this page: the reach on each platform, the engagement rate against the size of the audience, and the brands already on their list. A creator who already promotes a direct competitor may be tied to them, while one with past partners in the same market already knows how to present the product.
Brands can contact BK4 through FYI by sending an enquiry from this profile. A good first message names the product, the placement in mind (an integration, a dedicated video or a link in the description) and the deal type on offer, so the creator can answer with rates and availability.
How FYI tracks BK4
FYI records follower counts from each of BK4's public channels every week and analyses their videos for the topics covered, the brands promoted and how the audience reacts in the comments. Brands are matched against FYI's rankings of brokers, crypto exchanges and prop firms, so every partner carries its own FYI Score. The profile updates as new data arrives.
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