Financial Services SEO
– Built for Visibility, Authority & Trust

  • Optimized content that ranks
  • Technical SEO to strengthen site structure
  • Authority-building to earn trust
Top 3 SEO Challenges we hear from marketing teams

  • No clear SEO strategy
  • Random blog articles published with only a handful of views
  • No significant traffic from unbranded keywords

Our SEO Services

We optimize site speed, crawlability, and structure so your pages can rank higher on Google.

  • Fix crawl errors, redirects, and broken links across your platform
  • Ensure correct indexing via Google Search Console
  • Implement structured data for reviews, FAQs, and tools

We dig into the data to find quick wins for your SEO strategy.

  • Elevate underperforming pages with high-ranking potential
  • Use engagement metrics to refine content flow
  • Improve meta titles and descriptions to boost CTR in search results

We build your strategy based on actual search behavior and what your competitors rank for.

  • Target keywords with high intent
  • Identify content gaps in your competitor’s SEO stack
  • Group keywords by funnel stage and asset class

We cover every angle of your niche to build topical authority and help you own the conversation.

  • Create evergreen content that supports both Acquisition and Retention
  • Update and refresh high-performing clusters regularly
  • Map content to intent across educational and commercial queries

We train your team on using AI for scaling SEO.

  • Monthly insights and next-step recommendations
  • Workshops on prompt engineering for content SEO
  • Train teams to leverage AI tools effectively

Improve Your SEO Strategy

Let’s uncover what’s holding your SEO efforts back.

Schedule Discovery Call

How to get started with SEO efficiently

Before you chase keywords, make sure your house is in order. That means improving your website speed, fixing mobile usability issues, and addressing technical errors that affect how Google crawls and ranks your site. Core Web Vitals are more than just benchmarks—they directly influence user experience and organic performance. Work with your dev team to tackle these early and build a site that performs across all devices.

Over time, websites accumulate content that no longer serves a purpose. Old blog posts, thin pages, duplicate content—they dilute your relevance. Run a full audit, identify what’s underperforming, and start pruning. A focused site helps search engines better understand what your brand is about and improves crawl efficiency.

Instead of starting from scratch, begin with what you already have. Google Search Console shows which pages are close to ranking well—target those low-hanging opportunities first. At the same time, explore high-value keywords your competitors are ranking for. Strengthen internal links to give your most important pages more visibility.

Your website should be easy to navigate—for users and search engines alike. Group related pages into clear categories and connect them through internal links. A solid information architecture improves crawlability and authority flow across your domain.

Once your technical setup, content structure, and keyword targets are in place, it’s time to scale. Publish new content with clear search intent, use proper on-page SEO techniques, and make quality your priority. Focus on relevance, not just word count. SEO growth compounds over time—stay consistent, and results will follow.

Ready to scale your SEO efforts with confidence? Schedule a free discovery call with FYI and let’s build a content plan that drives long-term growth.

Specialists in SEO for Financial Services

Let us help you improve your SEO efforts and deliver tailored, scalable solutions.

Global Network

A trusted ecosystem of creators, developers, and growth specialists worldwide.

10+ Years Experience

Over a decade of proven expertise
in digital marketing and strategy.

Financial Markets in our DNA

Deep-rooted knowledge of financial services
and passion for trading and investing.

Tech Obsessed

We leverage the latest marketing technology to drive measurable outcomes.

We use SEO
to generate Traffic for

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Achieve better results with SEO

We’re a specialized team with global experience in the financial space. Let’s explore how we can support you to reach your goals.

  • Overview of our strategic approach and services
  • Discuss your goals and challenges around SEO
  • Explore if FYI is the right partner for your growth
Christian Görgen

Christian Görgen

FinTech Advisor & Founder @ FYI